They say communications – specifically public relations – is one of the more tactical, strategic, and yes, I’ll admit, stressful jobs, you can have. Eleanor Hawkins would probably agree. A former PR professional, she is now a reporter for Axios...
They say communications – specifically public relations – is one of the more tactical, strategic, and yes, I’ll admit, stressful jobs, you can have. Eleanor Hawkins would probably agree. A former PR professional, she is now a reporter for Axios covering the PR & communications industry. In her Axios Communicators newsletter, she tracks the biggest news items of the day and looks at them through a PR lens. On this episode of Press Profiles, we talk to Eleanor about some recent newsworthy events – President Trump’s DEI rollback, the tragic crash of American Airlines flight 5342 in Washington DC, and even, the knockdown, drag out Hollywood PR battle between Blake Lively and Justin Baldoni – and the role PR played in each event. It’s an interesting conversation that pulls back the curtain on the industry. We also talk to Eleanor about her career journey, learning to write in Axios’s signature “Smart Brevity” style, her go to restaurant in Alabama, and even her work with Cookie Monster. Yep, we cover all that and a whole lot more.